You can write your own and go through a publisher or self-publish on platforms like Amazon. Or you could go a more traditional route and write a novel or other book format and then work with a publishing company to offer your book or books in physical form. Blogging is also a great route for aspiring writers. You can start your own blog on any number of different topics , and then either sell ads or use your platform to grow an audience and then sell related products or services.
If you have some writing acumen, you can offer your services to other blogs for a regular fee. Email content can be another great avenue for aspiring writers. You can start your own email newsletter and run it much like you would a blog.
Businesses are constantly looking to hire contractors or freelancers to write online or print copy for things like ads or websites. You can offer your services as a copywriter to fill that need for a variety of different businesses. Or you could niche down even more and focus specifically on creating ads for different businesses. Content marketing is also a popular avenue for businesses looking to grow their customer bases.
So you can start a business creating content like blog posts, newsletters and videos for businesses. Being able to write quick but effective social posts can also be a huge benefit.
Or if you prefer to build up your own network on social media, you can work with brands as an influencer to get the word out about certain products and services on your own accounts. Even though the news landscape is changing, people still need outlets to find out about local news.
You can start a small local news website or even a newspaper if you have enough advertising or revenue opportunities to support it. Likewise, magazines can still be a viable business opportunity if you have the right audience and revenue streams. Just as you can offer your services as a freelance blogger , you can also submit your work to print publications like magazines and newspapers for a fee.
Direct mail is still a popular marketing outlet for some local businesses. So if you feel confident putting together fliers or mailers for local companies, you can offer that as a service in your area.
You can charge other writers to go over their work and then make corrections where necessary. Or you could offer some more in-depth services like fact checking to really dig deep into the content of the writing.
This requires some researching skills as well as the ability to effectively communicate any necessary changes. You could also use those research skills to help out other writers or publications early in the process.
You can research particular topics and then put together reports or findings. Ghost writing gives writers the opportunity to offer another kind of service on a freelance basis.
But instead of submitting articles or other pieces under your own name, it can be published under another name. If you build up a portfolio or a reputation writing about a particular topic, you may be able to offer freelance services as a regular columnist covering that topic either for print or online publications.
Plenty of people, from business professionals to politicians, need help with speeches. So you can offer your services as a speech writer to fill that need. Playwriting is a specific kind of art. The key is to make the same kind of contacts in theatrical circles as others would in other industries. Similarly, you can write your own scripts for things like TV and movies and then attempt to sell them or even produce them independently. Again, as in any other industry, the key is to market effectively to those in the television and motion picture industry.
Offering public relations services requires a lot of writing. You need to be able to craft press releases and other marketing materials and then communicate effectively with clients and media alike. You can also offer resume or cover letter writing services to job seekers who need a bit of help crafting those pieces for their job search. Or you can offer your services to new businesses that are looking for some help writing business plans and similar materials.
Businesses at any stage may be able to use some help writing client proposals and similar materials. Non-profits, municipalities and similar organizations can also use help putting together grants to seek funding for various projects. So you can offer your services in that area as well. If you prefer working with bloggers individually, you can offer services as a consultant to help bloggers find their niche and grow their audience.
You could also create and sell your own writing courses online so that students can purchase and then work at their own pace. Or you could offer your services as a writing tutor to students or even professionals who need a bit of extra help honing their skills. You can also work with traditional authors to coach them on anything from story creation to book marketing. Zines are small, independently produced publications that often include written work mixed with other visuals.
If you enjoy writing and putting together those visuals, you can produce your own zines and sell them locally or online.
When you are doing business research, there are some tools and methods that help you establish the market for your products and services. First, you will want to create your ideal customer profile that includes an age ranges, education level, home ownership and marital status.
From here you want to look at this market in a way that applies to your products. For example, if you are selling a weight loss program that guarantees results in six weeks, you could examine the demographic that has young women who are engaged. Online analytics and the ability to survey people on social media platforms will help you identify the need.
For example, you could run a survey in a wedding planning group on Facebook asking if women are trying to lose weight before the wedding. This helps identify the quality of the potential lead. You could then use Facebook Insights to run demographics on women between the ages of 25 and 40 who are engaged.
This tells you how big the market is - the quantity. If it is big enough, consider this as a marketing strategy to flush out. Kimberlee Leonard has been helping businesses for more than 17 years with business planning, team development and sales training.
She lives in Hawaii with her son and dog. Skip to main content. Qualitative Research Qualitative business research seeks to find the most suitable buyers for your products and services. Quantitative Research Quantitative research is looking for the largest group that meets your target goals. Research Methods and Tools When you are doing business research, there are some tools and methods that help you establish the market for your products and services. References 2 The Hartford: About the Author Kimberlee Leonard has been helping businesses for more than 17 years with business planning, team development and sales training.
What Is Business Research?
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